Theorists

Norbert Schwarz – 1953 Present

A comprehensive academic analysis of Norbert Schwarz's foundational contributions to social cognition, feelings-as-information theory, and...

November 7, 2026 • Dr. Mohammed Looti
Scales

Continuous Improvement Products (CIPR)

Comprehensive academic overview of the Continuous Improvement Products (CIPR) scale developed by Hyeongmin Cho and...

September 23, 2026 • Dr. Mohammed Looti
Scales

Perceived Slogan Relevance Scale (PSLR)

Comprehensive psychometric overview of the Perceived Slogan Relevance Scale (PSLR) developed by Luca Cian, Aradhna...

September 12, 2026 • Dr. Mohammed Looti