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Home › Tag › mass communication

# mass communication

3 results
All 3 Theories 2 Dictionary 1
Dictionary

Audience: Dynamics of Reception and Engagement

An exhaustive academic dictionary entry examining the concept of the audience, exploring its historical evolution,...

November 7, 2026 • Dr. Mohammed Looti
Theories

Parasocial Interaction Theory – Donald Horton & R. Richard Wohl

A comprehensive academic analysis of Horton and Wohl's parasocial interaction theory, examining mediated intimacy, theoretical...

September 11, 2026 • Dr. Mohammed Looti
Theories

Agenda-Setting Theory – Maxwell McCombs & Donald Shaw

A comprehensive academic analysis of Agenda-Setting Theory by Maxwell McCombs and Donald Shaw, tracing its...

September 5, 2026 • Dr. Mohammed Looti

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