Theorists

Margaret Wetherell – 1954 Present

A comprehensive academic examination of Margaret Wetherell's life, discursive psychology, affective practice theory, and impact...

November 7, 2026 • Dr. Mohammed Looti
Theorists

M. Brewster Smith – 1919 2012

A comprehensive scholarly analysis of the life, theoretical contributions, and institutional legacy of social psychologist...

November 7, 2026 • Dr. Mohammed Looti
Dictionary

Asch Situation: Conformity and Social Pressure

Explore the Asch situation: Solomon Asch's groundbreaking conformity paradigm, its experimental mechanics, psychological theories, variations,...

November 7, 2026 • Dr. Mohammed Looti
Dictionary

Ascendance: Mastery and Social Dominance

Discover the psychological construct of ascendance: its origins in Allport's trait theory, measurement, leadership dynamics,...

November 7, 2026 • Dr. Mohammed Looti
Theorists

Lee Ross – 1942 2021

A comprehensive intellectual biography examining the life, theories, and enduring legacy of seminal social psychologist...

November 7, 2026 • Dr. Mohammed Looti
Theorists

Kenneth Clark – 1914 2005

A comprehensive academic analysis of Kenneth Bancroft Clark (1914-2005), his landmark psychological research, doll studies,...

November 7, 2026 • Dr. Mohammed Looti
Dictionary

Appeal: The Architecture of Persuasion

Explore the comprehensive academic analysis of appeal, examining its origins in classical rhetoric, modern cognitive...

November 6, 2026 • Dr. Mohammed Looti
Dictionary

Antipathy: The Psychology of Deep Aversion

Discover the psychological anatomy of antipathy: an enduring affective state of instinctive aversion and hostility,...

October 28, 2026 • Dr. Mohammed Looti