Scales

Brand Personality Scale (BPS)

A comprehensive psychometric review of the Brand Personality Scale (BPS) developed by Jennifer Aaker, detailing...

September 5, 2026 • Dr. Mohammed Looti
Scales

Need for Uniqueness Scale (NFU)

A comprehensive academic analysis of the Need for Uniqueness Scale (NFU / CNFU) developed by...

September 5, 2026 • Dr. Mohammed Looti
Scales

Materialism Values Scale (MVS)

A comprehensive academic guide to the Materialism Values Scale (MVS) developed by Marsha L. Richins...

September 5, 2026 • Dr. Mohammed Looti
Scales

Type D Personality Scale (DS14)

A comprehensive psychometric review and academic analysis of the Type D Personality Scale (DS14), detailing...

September 5, 2026 • Dr. Mohammed Looti
Scales

Brief Self-Control Scale (BSCS)

The Brief Self-Control Scale (BSCS) is a widely used 13-item psychometric instrument developed by Tangney,...

September 5, 2026 • Dr. Mohammed Looti
Scales

Borderline Symptom List – 23 (BSL-23)

A comprehensive academic psychometric evaluation of the Borderline Symptom List – 23 (BSL-23), detailing its...

September 5, 2026 • Dr. Mohammed Looti
Scales

Moral Foundations Questionnaire (MFQ-30)

A comprehensive psychometric guide to the Moral Foundations Questionnaire (MFQ-30), covering its theoretical foundations, structural...

September 5, 2026 • Dr. Mohammed Looti
Scales

Heartland Forgiveness Scale

A comprehensive academic psychometric guide to the Heartland Forgiveness Scale (HFS), measuring dispositional forgiveness across...

September 5, 2026 • Dr. Mohammed Looti
Scales

Gratitude Questionnaire – 6 (GQ-6)

The Gratitude Questionnaire – 6 (GQ-6) is a psychometrically robust, six-item self-report instrument developed by...

September 5, 2026 • Dr. Mohammed Looti
Scales

Social Comparison Scale (SCS-Iowa)

Comprehensive academic overview of the Social Comparison Scale (SCS-Iowa / INCOM) developed by Gibbons and...

September 5, 2026 • Dr. Mohammed Looti