The Scarcity Mindset Experiments (IQ Drop) – Sendhil Mullainathan and Eldar Shafir
A comprehensive analysis of Mullainathan and Shafir's scarcity mindset experiments, detailing the cognitive bandwidth tax...
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Psychological Experiments
162 results
The Intrinsic vs. Extrinsic Motivation Experiment (Soma Cubes) – Edward Deci
A comprehensive academic analysis of Edward Deci's 1971 Soma puzzle cube experiments, examining intrinsic motivation,...
September 17, 2026
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Dr. Mohammed Looti
The Violinist in the Metro (Perception of Value) – Joshua Bell (Washington Post)
An academic analysis of Joshua Bell's Washington Post metro experiment, examining contextual framing, aesthetic perception,...
September 17, 2026
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Dr. Mohammed Looti
The Pen Choice Experiment (Uniqueness in East vs. West) – Heejung Kim and Hazel Markus
An in-depth academic examination of Kim and Markus's 1999 pen choice experiment, exploring cultural variations...
September 17, 2026
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Dr. Mohammed Looti
The Sensory Marketing Experiments (Ambient Scent/Music) – Aradhna Krishna
A comprehensive academic analysis of Aradhna Krishna's seminal sensory marketing experiments focusing on ambient scent,...
September 17, 2026
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Dr. Mohammed Looti
The Choice Architecture Experiments – Eric Johnson
An academic examination of Eric Johnson's foundational experiments in choice architecture, default effects, Query Theory,...
September 17, 2026
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Dr. Mohammed Looti
The Save More Tomorrow (SMarT) Program – Richard Thaler and Shlomo Benartzi
A comprehensive academic analysis of Richard Thaler and Shlomo Benartzi's Save More Tomorrow (SMarT) program,...
September 17, 2026
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Dr. Mohammed Looti
The Nudge Experiments (Urinals and Cafeterias) – Richard Thaler and Cass Sunstein
An academic examination of Richard Thaler and Cass Sunstein's nudge experiments, analyzing choice architecture in...
September 17, 2026
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Dr. Mohammed Looti
The Foot-in-the-Door Experiment (Drive Carefully Sign) – Jonathan Freedman and Scott Fraser
A comprehensive academic analysis of Freedman and Fraser's 1966 Foot-in-the-Door study, detailing methodology, self-perception theory,...
September 17, 2026
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Dr. Mohammed Looti
The Door-in-the-Face Experiment (Blood Donation) – Robert Cialdini
An academic examination of Robert Cialdini's Door-in-the-Face blood donation experiment, detailing experimental methodology, reciprocity norms,...
September 17, 2026
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Dr. Mohammed Looti
The Capuchin Monkey Token Economy Experiment – Keith Chen
A comprehensive academic analysis of Keith Chen's capuchin monkey token economy experiment, examining behavioral economics,...
September 16, 2026
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Dr. Mohammed Looti
The Competitive Altruism Experiment – Mark Van Vugt
An in-depth academic examination of Mark Van Vugt's competitive altruism experiments, costly signaling theory, and...
September 16, 2026
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Dr. Mohammed Looti