Marshmallow Test (Delay of Gratification) – Walter Mischel The Present Bias
A comprehensive academic analysis of Walter Mischel's Marshmallow Test, delay of gratification mechanisms, present bias,...
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Psychological Experiments
162 results
Ainslie The Temporal Discounting Experiments – Richard Herrnstein The
An academic examination of Richard Herrnstein's matching law and George Ainslie's temporal discounting experiments, detailing...
September 12, 2026
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Dr. Mohammed Looti
Thaler The Time Inconsistency and Hyperbolic Discounting Experiments – George
A comprehensive academic analysis of Richard Thaler and George Loewenstein's seminal experiments on time inconsistency,...
September 12, 2026
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Dr. Mohammed Looti
Kahneman and Amos Tversky The Disposition Effect Experiment – Hersh Shefrin and
An academic analysis of Kahneman, Tversky, Shefrin, and Statman's work on the disposition effect, prospect...
September 12, 2026
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Dr. Mohammed Looti
Daniel Kahneman and Amos Tversky The Pseudocertainty Effect Experiment – Daniel
A comprehensive academic analysis of Kahneman and Tversky's pseudocertainty effect experiment, exploring multi-stage framing, probability...
September 12, 2026
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Dr. Mohammed Looti
Experiment – Daniel Kahneman and Amos Tversky The Reflection Effect Experiment –
A rigorous academic outline examining Kahneman and Tversky's 1979 reflection effect experiment, choice architecture, value...
September 12, 2026
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Dr. Mohammed Looti
Effect Experiment – Richard Thaler and Eric Johnson The Certainty Effect
A comprehensive academic analysis of Richard Thaler and Eric Johnson's experimental research on the certainty...
September 12, 2026
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Dr. Mohammed Looti
Accounting Experiments (Theater Ticket Problem) – Richard Thaler The House Money
An academic investigation of mental accounting experiments, focusing on the Theater Ticket Problem and Richard...
September 12, 2026
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Dr. Mohammed Looti
Choice Overload Experiment – Sheena Iyengar and Mark Lepper The Mental
A comprehensive academic analysis of the seminal Iyengar-Lepper choice overload experiments, examining behavioral mechanisms and...
September 12, 2026
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Dr. Mohammed Looti
The Status Quo Bias Experiment – William Samuelson and Richard Zeckhauser The
A comprehensive analysis of Samuelson and Zeckhauser's 1988 foundational study on status quo bias in...
September 12, 2026
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Dr. Mohammed Looti
Payne, and Christopher Puto The Compromise Effect Experiment – Itamar Simonson
A comprehensive academic analysis of the compromise effect and context-dependent choice paradigms established by Itamar...
September 12, 2026
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Dr. Mohammed Looti
Benartzi The Decoy Effect Experiment (Asymmetric Dominance) – Joel Huber, John
A comprehensive academic analysis of the decoy effect, exploring Huber, Payne, and Puto's discovery of...
September 12, 2026
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Dr. Mohammed Looti