Scales

Confidence in the Company (COFC)

Comprehensive academic guide to the Confidence in the Company (COFC) scale developed by Adjei, Noble,...

September 23, 2026 • Dr. Mohammed Looti
Scales

Confidence (General) (CONF)

The Confidence (General) (CONF) Scale is an authoritative four-item psychometric instrument developed by Briñol, Petty,...

September 18, 2026 • Dr. Mohammed Looti
Scales

Complexity of Calculation Task (CXCL)

A comprehensive academic analysis of the Complexity of Calculation Task (CXCL) scale developed by Van...

September 18, 2026 • Dr. Mohammed Looti
Scales

Commitment to the Brand (CTBR)

Comprehensive academic overview of the Commitment to the Brand (CTBR) scale developed by Yoo, Donthu,...

September 18, 2026 • Dr. Mohammed Looti
Scales

Choice Freedom (CHFR)

The Choice Freedom (CHFR) scale is a validated 5-item instrument developed by Simona Botti and...

September 18, 2026 • Dr. Mohammed Looti
Scales

Proactive Coping Inventory (PCI)

A comprehensive academic guide and psychometric analysis of the Proactive Coping Inventory (PCI), developed by...

September 18, 2026 • Dr. Mohammed Looti
Scales

Cart Usage as a Decision Tool (CUDT)

A comprehensive psychometric guide to the Cart Usage as a Decision Tool (CUDT) scale, developed...

September 18, 2026 • Dr. Mohammed Looti
Scales

Cart Abandonment Frequency (CARF)

A psychometric review of the Cart Abandonment Frequency (CARF) scale developed by Monika Kukar-Kinney and...

September 18, 2026 • Dr. Mohammed Looti
Scales

Relationship Change Scale (RCS)

The Relationship Change Scale (RCS), developed by Stephen P. Schlein and Bernard G. Guerney Jr....

September 18, 2026 • Dr. Mohammed Looti