Attitude Toward Code Switching (ATCS)
The Attitude Toward Code Switching (ATCS) scale is a 9-item psychometric instrument developed by Melissa...
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Psychological Scales
1,670 results
Attitude Toward Brands in a Product Class (ATBPC)
A comprehensive psychometric overview of the Attitude Toward Brands in a Product Class (ATBPC) scale...
September 18, 2026
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Dr. Mohammed Looti
Attitude Toward a Self-Designed Product
A psychometric review of the Attitude Toward a Self-Designed Product (ATSDP) scale (Moreau, Bonney, &...
September 18, 2026
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Dr. Mohammed Looti
Attitude Toward a Low Price Guarantee (Protection Focus) (ALPGP)
The Attitude Toward a Low Price Guarantee (Protection Focus) (ALPGP) is a 3-item psychometric instrument...
September 18, 2026
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Dr. Mohammed Looti
Attitude Toward a Low Price Guarantee (Information Focus) (ALPGI)
A psychometric review of the Attitude Toward a Low Price Guarantee (Information Focus) (ALPGI) scale,...
September 18, 2026
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Dr. Mohammed Looti
Attitude Toward Debt Consolidation Loans (ATDCL)
The Attitude Toward Debt Consolidation Loans (ATDCL) scale is a validated 4-item semantic differential instrument...
September 18, 2026
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Dr. Mohammed Looti
Attachment to the Brand (Prominence) (ABPR)
A comprehensive psychometric guide to the Attachment to the Brand (Prominence) (ABPR) scale developed by...
September 18, 2026
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Dr. Mohammed Looti
Attachment to the Brand (Passion) (ABP)
A comprehensive academic psychometric profile of the Attachment to the Brand (Passion) (ABP) subscale by...
September 18, 2026
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Dr. Mohammed Looti
Attachment to the Brand (Brand-Self Connection) (ABSC)
A comprehensive psychometric review of the Attachment to the Brand (Brand-Self Connection) (ABSC) scale developed...
September 18, 2026
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Dr. Mohammed Looti
Anxiety (Technological) (ANXT1)
The Technological Anxiety Scale (ANXT1), developed by Joel E. Collier and Daniel L. Sherrell (2010),...
September 18, 2026
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Dr. Mohammed Looti
Anxiety (Service Usage) (ANXS)
The Anxiety (Service Usage) (ANXS) scale is a 4-item psychometric measure introduced by Keh and...
September 18, 2026
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Dr. Mohammed Looti
Anxiety (General) (ANXG)
A comprehensive academic analysis of the Anxiety (General) (ANXG) scale developed by Maheswaran and Meyers-Levy...
September 18, 2026
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Dr. Mohammed Looti