Antecedents and Outcomes of Nation Brand Love–Model Questionnaire
A psychometric review of the Antecedents and Outcomes of Nation Brand Love--Model Questionnaire (Yadav, Paul,...
📊
Psychological Scales
1,670 results
Antecedents and Outcomes of Purchase Justification in a Hedonic Online Context–Model Questionnaire
A psychometric review and complete instrument guide for the Antecedents and Outcomes of Purchase Justification...
September 27, 2026
•
Dr. Mohammed Looti
Anthropomorphism-Based Communication and Willingness to Pay Premium Prices–Model Questionnaire
A psychometric review and survey inventory of the Anthropomorphism-Based Communication and Willingness to Pay Premium...
September 27, 2026
•
Dr. Mohammed Looti
Booth Attractiveness Scale
The Booth Attractiveness Scale is an 18-item psychometric measurement tool developed by Wang et al....
September 27, 2026
•
Dr. Mohammed Looti
Brand Defense Scale
Comprehensive academic profile of the Brand Defense Scale (BDS; Roy et al., 2023), including psychometric...
September 27, 2026
•
Dr. Mohammed Looti
Brand Fairness, Brand Identification, and Customer Engagement–Model Inventory
The Brand Fairness, Brand Identification, and Customer Engagement--Model Inventory (Gligor et al., 2023) is a...
September 27, 2026
•
Dr. Mohammed Looti
Brand Hate Scale
A comprehensive psychometric guide to the Brand Hate Scale (BHS), detailing its conceptualization, tripartite affective...
September 27, 2026
•
Dr. Mohammed Looti
Brand-Nation Connection Scale
The Brand-Nation Connection Scale (He & Ge, 2023) is an 8-item psychometric instrument measuring the...
September 27, 2026
•
Dr. Mohammed Looti
Charity Organization Donations–Model Questionnaire
The Charity Organization Donations--Model Questionnaire (CODM), created by Clare D'Souza et al. (2023), measures donor...
September 27, 2026
•
Dr. Mohammed Looti
Consumer Experience of Mobile Wallet Platforms–Model Inventory
The Consumer Experience of Mobile Wallet Platforms--Model Inventory (CEMWP-M) is an empirical psychometric instrument designed...
September 27, 2026
•
Dr. Mohammed Looti
Contactless Marketing Management–Measurement Model Inventory
A comprehensive academic analysis and psychometric profile of the Contactless Marketing Management–Measurement Model (CMM-MM) developed...
September 27, 2026
•
Dr. Mohammed Looti
Continuous Visiting Behavior–Measurement Model
An in-depth academic guide to the Continuous Visiting Behavior–Measurement Model (CVB-MM) by Cahigas et al....
September 27, 2026
•
Dr. Mohammed Looti